OMG Group secures Leagues Clubs Australia ranging for full brand portfolio
OMG Group (ASX: OMG) has secured network-level ranging for its full brand portfolio through a new corporate partnership with Leagues Clubs Australia (“LCA”). The arrangement opens a new registered-clubs food service channel across LCA’s current 148-member network in NSW and Queensland.
Oat Milk Goodness, Blue Dinosaur, Ōmura Matcha and Matcha Mode are all approved for supply across the LCA member network. Sales are expected to commence from November 2026.
The announcement, dated 12 October 2026, does not disclose a contract value, volume or revenue guidance.
Because the announcement carries no revenue guidance, OMG’s recent annual sales growth of around 57% to roughly $6.2m provides the best available baseline for judging how much a new channel could add.
Alex Aleksic, Chief Executive Officer, OMG Group
“Securing full portfolio ranging across the LCA network opens a new food service channel for OMG and gives us a direct route into a large network of clubs across NSW and Queensland.”
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What network-level ranging means for investors
Network-level ranging means LCA has approved the products at network level. Member clubs can then order directly from OMG.
Approval is not a purchase commitment. Alex Aleksic said the focus is on “converting the network-level ranging into recurring orders at individual clubs.”
Sales are expected to be serviced through the Company’s existing food service and distribution network. OMG Group has said it will update the market on club uptake and sales as the rollout progresses.
The Company described the channel as well aligned with its portfolio across café, gym and hospitality settings, covering:
- Oat milk
- Protein
- Matcha
- Better-for-you snacking
Inside the LCA network: 148 clubs across NSW and Queensland
LCA represents licensed leagues clubs in NSW and Queensland in government and industry forums. The table below sets out the key facts about the network.
| Fact | Impact |
|---|---|
| **148** member clubs | Broad reach across two states |
| Formed in **1961** | Established industry body representing licensed leagues clubs in NSW and Queensland |
| Cooperative purchasing approach | Supports network-wide supply arrangements |
| Club types | Metropolitan and regional leagues, RSL, sports, bowling, surf and golf clubs |
Many of these venues have restaurants, cafés, gyms and broader hospitality facilities. The announcement does not disclose club visitor numbers, member counts or spend.
Part of a widening distribution footprint
The LCA ranging adds a new food service channel to the Company’s expanding distribution footprint, which includes:
- The national Woolworths ranging extension for Oat Milk Goodness PrOATein
- Blue Dinosaur’s national ranging with Chemist Warehouse New Zealand
- Blue Dinosaur’s first Southeast Asian distribution agreement (refer ASX announcement: 28 August 2026)
The LCA opportunity was introduced by Executive Chairman Tim Freeburn through his extensive domestic and international food and beverage network. The Company intends to continue leveraging that network as it expands distribution.
Investors may wish to watch for updates on club uptake and sales following the expected November 2026 commencement.
Investors tracking funding and capital structure can read our detailed coverage of the OMG Group placement with Slades cornerstone backing, which covers the $1.5m raise, the planned share consolidation and how proceeds are earmarked for inventory and launches.
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