The Calmer Co Locks in A$8.65M Premium Kava Supply Deal

The Calmer Co. has signed a Calmer Co Kava Supply Agreement reserving 10 tonnes of premium noble kava per month from PNG and Vanuatu, carrying an indicative annual value of A$8.65 million and zero minimum purchase obligation.
By Josua Ferreira -
  • The Calmer Co. has secured a Strategic Supply Agreement reserving 10 tonnes of premium noble kava per month — five from Papua New Guinea and five from Vanuatu — with an indicative annual supply value of approximately A$8.65 million.
  • The agreement carries no minimum purchase obligation, meaning The Calmer Co. holds supply optionality without committing capital, a structurally favourable arrangement for a growing consumer goods business.
  • The supplier is an established Pacific operator with annual turnover of approximately A$38 million, and the agreement includes a comprehensive quality framework covering certificates of analysis, laboratory testing, and annual performance reviews.
  • The deal directly supports the company's existing manufacturing capacity of approximately five tonnes of dried kava per week and complements the pending Kaiming Agro manufacturing partnership targeting commissioning in December 2026.
  • Record monthly wholesale revenue of A$910,767 in December 2025 — with the wholesale channel exceeding its full FY25 annual result within six months of FY26 — underscores the commercial demand this supply infrastructure is now being built to sustain.

The Calmer Co. locks in A$8.65 million premium kava supply deal

The Calmer Co. International Limited (ASX: CCO) has executed a long-term Strategic Supply Agreement with a leading Pacific-based supplier of premium noble kava, securing upstream access to raw material sourced from Papua New Guinea and Vanuatu.

The deal reserves a minimum monthly supply capacity of 10 tonnes per month, carrying an indicative annual supply value of approximately A$8.65 million. This strengthens the company’s Pacific sourcing network and reinforces its vertically integrated strategy of creating greater value from premium Pacific kava across branded consumer products and its botanical ingredients business.

Inside the Strategic Supply Agreement

Under the Agreement, the Supplier will hold a reserved minimum of five tonnes per month from Papua New Guinea and five tonnes per month from Vanuatu, giving The Calmer Co. a combined reserved capacity of 10 tonnes per month.

Critically, this reserved capacity represents a supply-side commitment by the Supplier and does not constitute a minimum purchase obligation on The Calmer Co. The company retains full discretion over order volumes and timing. The A$8.65 million figure is therefore an indicative value based on the reserved minimum monthly capacity, not a committed spend.

Deal Feature Detail
Reserved capacity 10 tonnes/month (5t PNG + 5t Vanuatu)
Indicative annual supply value Approx A$8.65 million
Supplier scale Annual turnover approx A$38 million
Nature of commitment Supply-side reserved capacity held by Supplier
Purchase obligation None; CCO retains full discretion over order volumes and timing

The Supplier is described as an established Pacific-based supplier of premium noble kava with annual turnover of approximately A$38 million, reflecting its scale as a strategic sourcing partner.

Built-in quality assurance

Beyond supply commitments, the Agreement incorporates a comprehensive quality management framework designed to support consistency and traceability across the company’s expanding sourcing network. The framework covers:

  • Agreed product specifications

  • Certificates of Analysis

  • Laboratory testing and sampling protocols

  • Packaging and storage standards

  • Annual supplier performance reviews

These measures are designed to support customer confidence across both branded consumer products and wholesale botanical ingredient channels.

Why kava supply security matters

Noble kava is a Pacific plant traditionally used to promote relaxation and sleep, increasingly featured in consumer products positioned as alcohol alternatives.

Vertical integration refers to controlling multiple stages of the supply chain, from sourcing raw material through to manufacturing and finished branded products. For a consumer goods business, reliable raw material access helps de-risk growth. By diversifying procurement across three origins, Fiji, Papua New Guinea and Vanuatu, The Calmer Co. reduces its reliance on any single source and enhances procurement flexibility.

Feeding the manufacturing engine

The Agreement complements the company’s existing manufacturing capacity of approximately five tonnes of dried kava per week. Securing 10 tonnes per month upstream strengthens the raw material foundation required to support continued growth across branded consumer products and botanical ingredients.

Additional manufacturing capability is expected to become available through the previously announced Heads of Agreement with Kaiming Agro, subject to completion of definitive agreements. This sits alongside advanced manufacturing through strategic partners including KAPPL and scientific quality assurance via the company’s GC-MS laboratory capability.

The Kaiming Agro manufacturing partnership targets exclusive global commercialisation rights for kava, ginger and turmeric CO2 extracts produced at a new Fiji facility scheduled for commissioning in December 2026, adding a capital-light extraction tier to the company’s integrated operating model.

Together, these initiatives reflect continued execution of the company’s strategy to build an integrated Pacific kava business spanning sourcing, manufacturing and global commercialisation.

CEO’s perspective

Chief Executive Officer Zane Yoshida framed the Agreement as an important step in strengthening the company’s upstream supply chain.

Zane Yoshida, Chief Executive Officer

“Securing reliable, long-term access to premium noble kava is fundamental to our growth strategy. This agreement strengthens our sourcing capability across the Pacific, enhances supply chain resilience and provides greater confidence as we continue expanding our manufacturing capability and global commercial presence.”

The investment thesis and what comes next

The Agreement reinforces The Calmer Co.’s vertically integrated operating model, which runs from diversified grower relationships across Fiji, Papua New Guinea and Vanuatu, through strategic procurement and scientific quality assurance, to premium branded products sold under the Fiji Kava®, Taki Mai® and Danodan Hempworks brands across the USA, Australia, New Zealand, China and the Pacific Islands.

The Calmer Co. Vertical Integration Model

The company’s positioning is further supported by its active engagement in regional standards development. CEO Zane Yoshida participated in the inaugural meeting of the Pacific Islands Standards Committee’s Technical Committee 3 (TC3) on Kava Standards, held in Sydney in April 2026, part of broader efforts under the Pacific Regional Kava Development Strategy (2024–2028) to harmonise quality and production standards across Pacific kava-producing nations.

Looking ahead, key items on the company’s execution path include completion of the Kaiming Agro definitive agreements, continued value-added manufacturing expansion in Fiji, and scaling to meet growing global demand for premium noble kava.

By securing reliable access to premium raw materials and manufacturing capability through strategic partnerships, the model allows The Calmer Co. to concentrate its own capital and management focus on product innovation, brand-building and global commercialisation.

Record wholesale channel performance in December 2025, when monthly revenue reached A$910,767, illustrates the commercial demand the company is now building supply infrastructure to sustain, with the wholesale channel alone exceeding its full FY25 annual result within six months of FY26.

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Frequently Asked Questions

What is the Calmer Co Kava Supply Agreement?

It is a long-term Strategic Supply Agreement between The Calmer Co. International (ASX: CCO) and a Pacific-based noble kava supplier, reserving a minimum of 10 tonnes per month sourced from Papua New Guinea and Vanuatu, with an indicative annual supply value of approximately A$8.65 million.

Does The Calmer Co. have to buy the full 10 tonnes of kava every month under this agreement?

No. The reserved capacity is a supply-side commitment held by the supplier, not a minimum purchase obligation on The Calmer Co. — the company retains full discretion over how much it orders and when.

What is noble kava and why does supply security matter for CCO?

Noble kava is a Pacific plant traditionally used to promote relaxation and sleep, increasingly sold in consumer products positioned as alcohol alternatives. Reliable raw material access is critical for The Calmer Co. because its business spans branded consumer products and wholesale botanical ingredients, both of which depend on consistent, quality-assured kava supply.

How does this kava supply deal fit into The Calmer Co.'s broader strategy?

The agreement supports the company's vertically integrated model, which runs from diversified Pacific grower relationships through to manufacturing and branded products sold under Fiji Kava, Taki Mai and Danodan Hempworks across the USA, Australia, New Zealand, China and the Pacific Islands.

What other manufacturing developments is The Calmer Co. pursuing alongside this supply agreement?

The company has a Heads of Agreement with Kaiming Agro targeting exclusive global commercialisation rights for kava, ginger and turmeric CO2 extracts from a new Fiji facility scheduled for commissioning in December 2026, subject to completion of definitive agreements.

Josua Ferreira
By Josua Ferreira
Partnership Director
Josua Ferreira holds a Bachelor of Commerce in Marketing and Advertising and brings a background in publication, business development, and ASX market storytelling. He has worked with listed companies across the resource sector and broader market, combining sharp commercial instincts with a genuine commitment to keeping investors informed.
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