Ovanti Launches Ominari Prediction Market Platform for FIFA World Cup 2026
Ovanti launches Ominari prediction market platform for FIFA World Cup 2026
Ovanti Limited (ASX: OVT) has launched Ominari, its wholly owned prediction market platform, now live at OMINARI.COM. The platform is initially available to users in Southeast Asia only, with additional markets to follow subject to legal and regulatory compliance. The FIFA World Cup 2026 serves as the launch catalyst, with the tournament running from 11 June to 19 July 2026 in an expanded 48-team, 104-match format. Ominari is accepting user registrations and transactions in its initial release environment, marking OVT’s direct entry as a prediction market platform owner and creating a new transaction-led revenue channel distinct from its existing payments infrastructure business.
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What are prediction markets and how does Ominari work?
Prediction markets operate differently to traditional wagering platforms. Users take positions in event contracts and outcome markets rather than placing bookmaker-style bets. Pricing reflects changing market-implied probabilities as new information, liquidity and participant activity enter the market. Ominari’s initial coverage includes match outcomes, group progression, knockout-stage advancement, tournament finalists, tournament winner markets and other football-related outcome markets. This model represents a fundamentally different approach to traditional wagering, with pricing driven by collective market sentiment rather than bookmaker odds-setting.
Targeting a US$24 billion monthly market opportunity
Combined monthly trading volumes on Kalshi and Polymarket increased from less than US$5 billion in September 2025 to approximately US$24 billion in April 2026, according to Reuters reporting citing Pew Research Center and the Google, Temasek and Bain e-Conomy SEA report. Ominari launches into this rapidly expanding sector with an initial Southeast Asia focus, targeting a region of nearly 700 million people. The region demonstrates widespread smartphone usage, increasing digital-wallet adoption and a large mobile-first consumer base, positioning the launch as targeting an underserved market.
| Metric | September 2025 | April 2026 |
|---|---|---|
| Combined monthly volume (Kalshi + Polymarket) | | ~US$24 billion |
|
Competitive positioning against Polymarket and Kalshi
Ominari has been designed as a direct competitor to Polymarket and Kalshi, the leading global prediction market platforms. OVT claims a competitive advantage through its integrated operating stack combining payments, settlement, authentication, banking technology, AI analytics and Labuan licence infrastructure. The company maintains full control over core commercial layers, from user onboarding and funds flow through to transaction processing, settlement and market analytics. The Southeast Asia-first strategy embeds this infrastructure from launch.
Key differentiators include:
- Integrated payments and settlement infrastructure
- Labuan licence infrastructure (as disclosed 9 June 2026)
- AI-powered outcome analytics
- Existing banking technology capabilities through iSentric and Datamorph
- Southeast Asia localisation from day one
Dual prediction market strategy emerges
OVT operates a two-pronged approach: wholly owned consumer platform (Ominari) plus infrastructure partnership model (Yuno.trade). The company’s 9 June 2026 announcement detailed an exclusive payment processing and embedded technology infrastructure partnership with Yuno.trade. This positions OVT to participate in the prediction markets sector both as platform owner and as infrastructure provider. The company positions itself as both platform owner and infrastructure provider to the prediction markets industry.
The Yuno.trade partnership, announced on 9 June 2026, establishes OVT as exclusive global payment processor and embedded technology infrastructure provider for the platform, capturing transaction-linked revenue across every deposit, withdrawal and settlement flow generated by a separate operator.
Revenue model and monetisation pathway
Ominari creates a new transaction-led revenue channel for OVT. As platform owner rather than third-party provider, the company is positioned to capture economics across the full transaction lifecycle. Monetisation occurs through the payments, settlement and transaction infrastructure layer, with revenue opportunity expected to scale with users, event contracts, market participation and transaction volumes.
The platform gives OVT a live operating environment for payment workflows, transaction processing, wallet funding, settlement, authentication, reconciliation, risk controls, user onboarding and platform reporting. This comprehensive infrastructure control distinguishes Ominari’s commercial model from competitors dependent on external service layers.
Expansion roadmap beyond FIFA
FIFA serves as the initial launch vertical rather than the full product roadmap. Following the World Cup launch period, OVT plans to progressively add additional event categories across sport, culture, macroeconomics, digital assets, technology, entertainment, geopolitics and business outcomes.
Planned feature development includes:
- Enhanced market discovery
- Watchlists and notifications
- Leaderboards and rewards
- User profiles and referrals
- Multilingual user journeys
- Additional payment options
- User-created markets
- AI-supported probability analytics
Additional regional markets will be added subject to legal and regulatory compliance.
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Management commentary
Daler Fayziev, Chairman and Global CEO
“Ominari is Ovanti’s own entry into the prediction market sector and is designed to compete directly with global incumbents. By integrating OVT’s payments, settlement, authentication, AI analytics and licence infrastructure with a Southeast Asia launch focus, Ominari gives the Company a distinct advantage over its competitors. The FIFA World Cup is the first vertical, with additional markets, features and regional expansion planned over time.”
Ominari is now live and accepting users, with strategic timing providing immediate user acquisition opportunity through the FIFA World Cup. OVT’s broader fintech infrastructure capabilities, including payments, settlement and banking technology experience through iSentric and Datamorph, support the platform launch. The company positions the announcement as direct entry into the prediction markets sector, combining platform ownership with established payment processing capabilities.
iSentric and Datamorph, OVT’s wholly owned fintech subsidiaries, provide the payments, settlement and banking technology layer that underpins Ominari’s transaction processing stack, with both businesses also powering the company’s broader BNPL SuperApp infrastructure across ASEAN and adjacent markets.
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