Streamplay’s Noodlecake Locks in Global Publishing Deal for Anime Action Game
Noodlecake locks in worldwide publishing deal for anime action title Tiebreakers
Streamplay Studio Limited (ASX: SP8) has announced that its wholly owned subsidiary, Noodlecake Studios, has signed a worldwide multi-platform publishing agreement with French indie developer Tiecorp Studio for Tiebreakers, an anime-inspired “Shonen Run N’ Gun” action title targeting mobile, PC and console platforms. Early reveal materials generated more than 175,000 views within the first 24 hours across X and other online platforms, signalling strong audience interest ahead of a planned Q4 2027 release.
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What is Tiebreakers?
Tiebreakers is set in a futuristic world where vigilante athletes battle through explosive encounters and boss-fight “tiebreaks”. The title blends hand-drawn 2D animation, anime-inspired storytelling, and narrative-driven progression centred around perseverance, teamwork and competition.
Developed by France-based Tiecorp Studio, the game draws inspiration from classic arcade action titles such as Metal Slug while introducing modern “shoot and parry” gameplay mechanics built around timing, mobility and precision. It supports both solo and local co-operative play, with customisable controls and accessibility options across mobile, PC and console devices. Tiebreakers is currently available to wishlist on Steam.
Ryan Holowaty, CEO of Noodlecake
“Tiebreakers immediately stood out to us because of its personality, visual style and unique gameplay direction. Tiecorp has created something that feels fresh while still drawing inspiration from classic arcade action games we grew up with. We’re excited to support the team as development progresses and help bring the title to players globally.”
Why the anime gaming market matters for investors
A $52.6 billion global opportunity
The anime entertainment market encompasses gaming, streaming and digital media content built around anime visual aesthetics and storytelling. According to Grand View Research, this market was valued at approximately A$52.6 billion during 2025 and is projected to continue growing through 2033.
For investors, Noodlecake’s addition of Tiebreakers to its publishing portfolio reflects a deliberate effort to capture demand from a cross-generational audience that actively engages with anime content across multiple platforms. The title’s genre, combining arcade action with anime aesthetics, sits at a commercially proven intersection that is accessible to both casual mobile users and core PC and console players.
What Noodlecake brings to the table
Noodlecake enters the Tiebreakers agreement with an established track record in premium indie publishing. The deal aligns with the company’s stated strategy of building a genre-diverse, visually distinctive portfolio of internally developed and third-party published titles.
Key credentials and strategic context include:
- 60+ published titles
- 270 million+ downloads worldwide
- Multi-platform publishing across mobile, PC and console
- Portfolio strategy focused on genre-diverse, visually distinctive titles
- Active pursuit of Tier-1 storefront partner opportunities for external platform funding, promotional and exclusivity arrangements
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How the publishing deal is structured
Noodlecake’s publishing agreements follow a standardised framework that defines delivery responsibilities, revenue-share arrangements and post-launch support. Under this structure, the company retains the majority of revenue during the recoupment phase, with terms reverting to a commercial split once its investment and associated costs are fully recovered.
This consistency simplifies engagement with development partners and is applied uniformly across projects. Revenue outcomes will depend on platform performance, release timing and ongoing live-ops support, and will be reported in future quarterly updates.
| Phase | Revenue Allocation | Notes |
|---|---|---|
| Pre-recoup | 80–100% to Noodlecake | Until investment and associated costs are fully recouped |
| Post-recoup | 20–40% revenue share | Varies by development requirements, financing and technical involvement |
What’s next for Streamplay and Noodlecake
Tiebreakers is targeting release across mobile, PC and console storefronts in Q4 2027, with Noodlecake continuing to explore potential external platform funding, promotional and exclusivity opportunities with Tier-1 storefront partners as a near-term catalyst. The agreement further advances Streamplay’s broader growth narrative, with Noodlecake expanding a diversified premium publishing portfolio aligned with global demand for anime-inspired entertainment. Progress on the title and any commercial partnership developments are expected to be reported in future quarterly updates.
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