Adveritas Unveils AI Strategy Targeting 10x Development Output by 2027
Adveritas is a pioneering Australian-listed technology company that specializes in digital advertising fraud prevention through its flagship product, TrafficGuard. With a mission to revolutionize the digital advertising landscape, the company provides cutting-edge solutions that protect businesses from invalid traffic and optimize their advertising spend using advanced artificial intelligence and data analytics technologies.
The company’s core offering, TrafficGuard, is a sophisticated platform trusted by over 5,000 clients globally and has protected more than $1 billion in ad spend. By leveraging real-time AI-powered fraud detection, TrafficGuard helps marketers ensure their advertising budgets are spent on genuine, converting customers. This approach enables businesses to maximize their return on investment, redirect resources to high-performing campaigns, and improve overall customer acquisition strategies.
As a publicly traded company listed on the Australian Securities Exchange (ASX: AV1), Adveritas represents an attractive investment opportunity in the rapidly evolving AdTech sector. With a team of over 80 professionals and more than 15 years of industry experience, the company is committed to driving innovation, offering seamless platform integration across major advertising networks, and providing scalable solutions that can adapt to diverse global markets and industries.
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