Connexion Mobility secures GM Canada agreement for national software rollout
Connexion Mobility (ASX: CXZ) has signed an agreement with General Motors Canada to provide its OnTRAC software platform for the national launch of GM Canada’s Enhanced Exposure Programme (EEP), scheduled for February 2026. The agreement extends an existing working relationship between Connexion and GM Canada, positioning the company’s technology as a critical enabler for GM’s modernised dealership vehicle management programme across the Canadian market.
The Connexion Mobility GM Canada Agreement validates the commercial appeal of the OnTRAC platform beyond the company’s established US operations, where it currently services thousands of dealerships. By securing a national deployment with a major automotive OEM, Connexion demonstrates its ability to scale within the GM ecosystem and adapt its software for international regulatory and linguistic requirements.
What is GM Canada’s Enhanced Exposure Programme?
GM Canada’s Enhanced Exposure Programme represents a technology-enabled evolution of traditional automotive exposure programmes, which involve vehicles used for rental, courtesy transportation, and test drives at dealerships. These vehicles serve dual purposes: providing mobility solutions for customers awaiting service or repairs, and offering prospective buyers hands-on experience with GM models before purchase.
OnTRAC integrates with GM’s vehicle connectivity systems to provide dealers with productivity tools for managing these vehicles efficiently. The platform will be available in both English and French, meeting Canada’s bilingual market requirements and regulatory compliance standards.
This deployment embeds Connexion’s software into core dealership operations rather than peripheral functions. By managing vehicles that directly interface with customers throughout the ownership and purchasing journey, OnTRAC positions itself as recurring infrastructure rather than discretionary technology, potentially creating sustained software utility for participating dealers.
Strengthening the GM partnership
The national programme launch reflects a collaborative relationship between Connexion and GM Canada that predates this agreement. Managing Director Aaryn Nania emphasised the partnership’s multi-stakeholder value proposition:
Aaryn Nania, Managing Director
“We are delighted to extend our working relationship with GM Canada in support of the national launch of its Enhanced Exposure Programme. I would like to thank the GM Canada and Connexion teams for their collaborative efforts in launching this national programme with efficiency, along with the ongoing support of GM. We look forward to this relationship benefitting an array of stakeholders across the General Motors ecosystem.”
The language suggests embedded partnership dynamics rather than arms-length vendor status. The reference to “extending” the working relationship indicates Connexion has successfully demonstrated value in previous engagements, reducing execution risk for this broader deployment. For investors, this progression from initial engagement to national programme suggests potential pathways for further expansion within GM’s North American dealer network.
The absence of material conditions precedent to the agreement becoming legally binding, as disclosed in the announcement, indicates both parties have completed commercial and technical due diligence prior to execution.
About Connexion Mobility
- ASX-listed mobility software company (ASX: CXZ) serving the global automotive retail industry
- Proprietary OnTRAC and Connexion platforms incorporating embedded telemetry, fleet management, and data analytics capabilities
- Current US footprint powers courtesy transportation for thousands of dealerships across the United States
- Core capabilities include vehicle connectivity integration, operational efficiency tools, and end-customer experience optimisation
- Mission focus on connecting fleet owners with mobility solutions, starting with courtesy transportation infrastructure
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